Marketing automations

Set your guest follow-up once. Earn from it forever.

Pre-arrival, post-stay, win-back and review-request journeys that run themselves — wired to every booking, so each message already knows who the guest is and what they booked. Revenue on autopilot while you run the property.

  • Runs off every booking automatically
  • Knows the guest and the stay
  • Part of Accommador's own marketing suite
The problem

You know the follow-up matters. The pre-arrival note that lifts the experience. The review request that wins the next ten bookings. The "we'd love to have you back" that fills a quiet week.

You also know the truth: it doesn't get done. Not because you don't care — because you're changing linen, answering the phone and chasing a late arrival. So the review request gets forgotten. The five-star guest who would have raved never gets asked. And the guest who loved their stay last autumn? They never hear from you again.

Every one of those missed touches is money you already earned the right to and then walked away from. A past guest is the cheapest booking you'll ever make — you've already paid the ad cost, the OTA commission, the work of winning them once. Letting them go cold is throwing that away.

Doing it by hand doesn't scale. Not doing it at all is a leak that runs every single day.

The Accommador way

Standalone automation tools can send a sequence. What they can't do is know anything.

They sit outside your bookings, so you end up exporting lists, tagging guests by hand, and praying the timing lines up with a stay you booked in a different system entirely.

Accommador's automations are part of its own built-in marketing suite — and they're wired straight into the booking lifecycle and the guest record.

That changes everything. Because the journeys are connected to your bookings and your unified inbox, each message already knows who the guest is and what they booked. The pre-arrival note fires off the actual arrival date. The review request goes the moment they've checked out. The win-back finds the guest who hasn't been back. No exporting, no tagging, no guesswork — the booking is the trigger.

Set each journey up once. From then on, it earns for you on its own.

How it works

From signup to a converting page

  1. 01

    Switch on the journeys you want.

    Pre-arrival, post-stay, win-back, review-request — turn on the ones that fit your property and make the wording your own. One-time setup.

  2. 02

    A booking moves through its lifecycle.

    A guest books, arrives, checks out. Each stage is an automatic trigger — no list to export, no button to remember.

  3. 03

    The right message sends itself, personalised.

    Because it's connected to the booking and the guest record, every message already knows the guest's name, dates and stay — so it lands like you wrote it that morning.

  4. 04

    It keeps running while you run the property.

    Day after day, every guest gets the touch they should — pre-arrival, the review ask, the win-back months later — with nothing left on your to-do list.

What you get

Everything this feature gives you

Never forget a review request again

The ask goes automatically the moment a guest checks out — when they're happiest — so your ratings climb instead of relying on you remembering. (Automated review-request journey.)

Turn one stay into the next booking

Win-back journeys reach past guests who've gone quiet and pull them back into a quiet week — the cheapest booking you'll ever make. (Automated win-back journey.)

Make every arrival feel handled

The pre-arrival journey sends the right details at the right time, so guests turn up informed and you field fewer "what time is check-in?" messages. (Automated pre-arrival journey.)

Stay in front of past guests without lifting a finger

Post-stay journeys keep your property top-of-mind, so returning guests come direct instead of through an OTA next time. (Automated post-stay journey.)

Sound personal at scale

Every message already knows the guest and the booking, so it reads like a note from you — not a blast from a robot. (Wired to the booking lifecycle and guest record.)

Get hours of your week back

The follow-up that used to live on a sticky note now happens on its own, every time, while you run the property. (Built-in marketing suite.)

Why it's different

Built for the whole loop, not one box

Most tools

Most property systems: hold the booking but have no marketing layer — so the follow-up simply never happens.

Accommador

Accommador: the journeys are wired to the booking lifecycle, the guest record and the unified inbox, so each message knows who the guest is and what they booked, and fires off the stay itself. Set once, earns forever — because the same system owns the booking and the message.

A typical 30-room operator pays $900–$1,500+/month across six-to-nine disconnected tools — a separate email tool, an SMS tool and a reviews tool among them. Accommador folds the whole marketing suite, including these journeys, into one system.

FAQ

Questions operators ask

No — that's exactly what the connection fixes. Because each journey is wired to the booking and the guest record, every message already knows the guest's name, dates and stay. It reads like a personal note, sent at the perfect moment, because the system actually knows the moment.

Because that tool sits outside your bookings. You're exporting lists, tagging guests by hand and hoping the timing matches a stay it can't see. Accommador's journeys trigger off the booking itself — no exporting, no tagging, no mismatch.

You set each journey up once and make the wording yours. From then on it runs on its own, off the booking lifecycle. There's nothing to remember and nothing to send by hand.

No. The 100+ OTA channel manager keeps your OTA volume flowing. These journeys simply make sure every guest — however they booked — gets the follow-up that turns them into a direct, repeat guest next time.

The follow-up that doesn't get done is the cost: the review you never asked for, the past guest who never came back. These are bookings you already earned the right to. Set the journeys once and you stop walking away from them.

Pricing

Replace a $900–$1,500/mo stack with one platform

SiteMinder charges ~$250/mo for the channel manager alone. Accommador includes it — plus PMS, booking engine, payments, Xero and the full marketing stack — from $500/mo per location.

One platform replaces the whole stack

What you'd pay for it all separately

  • 100+ channel manager$250/mo
  • Property management system$400/mo
  • Branded booking engine$150/mo
  • Server-side conversion tracking$200/mo
  • Email marketing$80/mo
  • SMS marketing$80/mo
  • Marketing automations$80/mo
  • Reputation management$150/mo
  • Social media planner$60/mo
  • Website & funnel builder$250/mo
  • Guest CRM & database$80/mo
  • Integrated payments + bond holds$80/mo
  • Xero auto-reconciliation$200/mo
Total, bought separately$2,060/mo
Accommador — all of it$500/mo per location
You save $1,560/moabout $19,000 a year — before the bookings you stop losing
Book a demo

Locked-for-Life Plan — first 10 operators only

Get the full Accommador platform for $5,000/year, the price held for life, plus free white-glove migration — and our guarantee: more direct bookings in 90 days, or we work free until you do, or you're refunded.

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Built for independent operators

Stop stitching six tools together

Most operators run a channel manager, a PMS, a booking engine, an email tool, an SMS tool, a reviews tool, a social scheduler and a site builder — six to nine subscriptions, none of them talking to each other. Accommador replaces all of it, from $500 AUD/mo per location.